Electronic Dance Music (EDM) has gained mass popularity in Pakistan over the past few years. Mountain Dew joined this bandwagon with its Solis Music and Arts Festival, that took place on 9th February at the Rock Musicarium Lake View Park of Islamabad.
The event brought together Pakistani and internationally renowned EDM artists sensations like DJ Danny Avila, Joe Ghost, Kris Kaiden, FDVM, Maleo and Turhan James.
The event was attended by 5000 to 6000 people. Having Uzair Jaswal and Frieha Altaf as the attendees, the event started off with performances by our home grown EDM talent Turhan James, followed by international EDM sensations including the French DJ Maleo, Canadian DJ duo Joe Ghost & Kris Kaiden, and French DJ duo FDVM. The finale performance was done by Spanish House and Electro House DJ Danny Avila.
The Canadian DJ Kris Kaiden expressed excitement for playing for the first time in Pakistan.
“I cannot wait to play in Islamabad at Mountain Dew Presents Solis Music and Art Festival and make my Pakistani debut. I am really excited to be a part of the fast-growing EDM scene here in Pakistan. I felt the energy the moment I landed here the first time,” Kaiden said.
With a growing interest in Electronic Dance Music in Pakistan, the Mountain Dew presents Solis Music and Arts Festival will be the first of its kind.
The French DJ duo FDVM shared their excitement of being a part of Solis Music and Art Festival. The duo said,
We are so delighted to be here in Pakistan for our South Asia tour and perform at Mountain Dew presents Solis Music and Art Festival. We are really looking forward to meet the public in Islamabad and share the good vibe and love over there! Pakistan has been so welcoming, we are having a great time.
Expressing happiness and excitement, the Canadian DJ Joe Ghost commented on Pakistani culture commented on the interest in EDM music in Pakistan. He said,
“Pakistan is a country that is so rich in culture, everything from the food to the music has a unique appeal to it and you can’t find this anywhere else, I am really excited to be able to experience it first-hand. I feel like the EDM culture is thriving in Pakistan, fans of the music are really passionate about it, and I can’t wait to see what memories we create together during my set!”
Sponsored by Mountain Dew, the event had PH Solutions to look after its Public Relations, which resulted in a great success.